{"id":3520,"date":"2021-12-01T10:20:00","date_gmt":"2021-12-01T09:20:00","guid":{"rendered":"https:\/\/grupoloyal.net\/curso-social-selling-y-venta-digital\/"},"modified":"2021-12-01T10:20:00","modified_gmt":"2021-12-01T09:20:00","slug":"curso-social-selling-y-venta-digital","status":"publish","type":"post","link":"https:\/\/grupoloyal.net\/curso-social-selling-y-venta-digital\/","title":{"rendered":"Social selling y venta digital."},"content":{"rendered":"

[et_pb_section fb_built=\u00bb1″ fullwidth=\u00bbon\u00bb _builder_version=\u00bb4.4.0″][et_pb_fullwidth_image src=\u00bbhttps:\/\/grupoloyal.net\/wp-content\/uploads\/2022\/02\/curso-e1645533395126.jpg\u00bb _builder_version=\u00bb4.4.0″ hover_enabled=\u00bb0″ min_height=\u00bb223.3px\u00bb height=\u00bb530px\u00bb][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=\u00bb1″ _builder_version=\u00bb4.4.0″ min_height=\u00bb106px\u00bb custom_padding=\u00bb12px||0px|||\u00bb background_color=\u00bb#eaeaea\u00bb hover_enabled=\u00bb0″][et_pb_row _builder_version=\u00bb4.4.0″][et_pb_column _builder_version=\u00bb4.4.0″ type=\u00bb4_4″][et_pb_text _builder_version=\u00bb4.4.0″ hover_enabled=\u00bb0″]<\/p>\n

Social selling y venta digital. <\/h1>\n

El curso para profesionales del marketing y las ventas consiste en la utilizaci\u00f3n de las redes sociales para lograr un acercamiento o primer contacto lo m\u00e1s natural posible entre un comercial y los potenciales clientes.<\/p>\n

Gracias a un conjunto de t\u00e9cnicas online, podr\u00e1s entablar una relaci\u00f3n cordial con posibles futuros clientes, basada en un conjunto de interacciones en las redes sociales.<\/p>\n

Internet se ha convertido en el principal destino de quienes buscan informaci\u00f3n sobre productos o servicios. El control del proceso de venta est\u00e1 ahora en manos de los clientes, quienes limitan el tiempo dedicado a comunicarse con un responsable de ventas a tan s\u00f3lo el 20% total de su proceso de compra.
\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ _builder_version=\u00bb4.4.0″ custom_padding=\u00bb52px|||||\u00bb][et_pb_row column_structure=\u00bb3_5,2_5″ _builder_version=\u00bb4.4.0″ hover_enabled=\u00bb0″][et_pb_column type=\u00bb3_5″ _builder_version=\u00bb4.4.0″ hover_enabled=\u00bb0″][et_pb_blurb title=\u00bbObjetivos\u00bb image=\u00bbhttp:\/\/itformacion.ivanosuna.com\/wp-content\/uploads\/2020\/09\/curso-objetivos.png\u00bb icon_placement=\u00bbleft\u00bb _builder_version=\u00bb4.4.0″ hover_enabled=\u00bb0″ header_font_size=\u00bb19px\u00bb]
\nC\u00f3mo debe ser mi perfil perfecto de Linkedin y c\u00f3mo me ven los dem\u00e1s.
\n\u2022 C\u00f3mo contactar con potenciales clientes de una forma profesional y amable.
\n\u2022 Y c\u00f3mo conseguir reuniones comerciales de forma sistem\u00e1tica y predecible.
\n\u2022 Cu\u00e1les son los contactos profesionales de tus posibles clientes.
\n\u2022 Qui\u00e9nes son las figuras clave dentro de cada organizaci\u00f3n.
\n\u2022 Qu\u00e9 v\u00ednculos pod\u00e9is tener en com\u00fan.
\n\u2022 Cu\u00e1les son sus principales problemas, quejas o necesidades.
\n\u2022 Cu\u00e1les son las comunidades online que m\u00e1s les interesan.
\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb2_5″ _builder_version=\u00bb4.4.0″][et_pb_blurb image=\u00bbhttp:\/\/itformacion.ivanosuna.com\/wp-content\/uploads\/2020\/09\/curso-palabras-clave-300×300.png\u00bb icon_placement=\u00bbleft\u00bb _builder_version=\u00bb4.4.0″ hover_enabled=\u00bb0″]<\/p>\n

sociales<\/strong><\/p>\n

[\/et_pb_blurb][et_pb_blurb image=\u00bbhttp:\/\/itformacion.ivanosuna.com\/wp-content\/uploads\/2020\/09\/curso-elearning-300×194.png\u00bb icon_placement=\u00bbleft\u00bb _builder_version=\u00bb4.4.0″ hover_enabled=\u00bb0″]<\/p>\n

Disponible en formato e-learning<\/strong><\/p>\n

[\/et_pb_blurb][et_pb_blurb image=\u00bbhttp:\/\/itformacion.ivanosuna.com\/wp-content\/uploads\/2020\/09\/curso-presencial.png\u00bb icon_placement=\u00bbleft\u00bb _builder_version=\u00bb4.4.0″ hover_enabled=\u00bb0″]<\/p>\n

Disponible en formato presencial<\/strong><\/p>\n

[\/et_pb_blurb][et_pb_blurb image=\u00bbhttp:\/\/itformacion.ivanosuna.com\/wp-content\/uploads\/2020\/09\/curso-remoto-300×300.png\u00bb icon_placement=\u00bbleft\u00bb _builder_version=\u00bb4.4.0″ hover_enabled=\u00bb0″]<\/p>\n

Disponible en formato a distancia<\/strong><\/p>\n

[\/et_pb_blurb][et_pb_blurb image=\u00bbhttp:\/\/itformacion.ivanosuna.com\/wp-content\/uploads\/2020\/09\/curso-remoto-300×300.png\u00bb icon_placement=\u00bbleft\u00bb _builder_version=\u00bb4.4.0″ hover_enabled=\u00bb0″]<\/p>\n

Acceso al campus<\/strong><\/a><\/p>\n

[\/et_pb_blurb][et_pb_blurb image=\u00bbhttp:\/\/itformacion.ivanosuna.com\/wp-content\/uploads\/2020\/09\/curso-subvencionado-300×300.png\u00bb icon_placement=\u00bbleft\u00bb _builder_version=\u00bb4.4.0″ hover_enabled=\u00bb0″]<\/p>\n

Subvenci\u00f3n disponible<\/strong>
\nA trav\u00e9s de Fundae, cumpliendo requisitos.<\/p>\n

[\/et_pb_blurb][et_pb_blurb image=\u00bbhttp:\/\/itformacion.ivanosuna.com\/wp-content\/uploads\/2020\/09\/curso-duracion-1-290×300.png\u00bb icon_placement=\u00bbleft\u00bb _builder_version=\u00bb4.4.0″ hover_enabled=\u00bb0″]<\/p>\n

Duraci\u00f3n<\/strong>
\n10 h<\/p>\n

[\/et_pb_blurb][et_pb_counters _builder_version=\u00bb4.4.0″][et_pb_counter percent=\u00bb50″ _builder_version=\u00bb4.4.0″ percent_text_color=\u00bb#e88b00″ background_enable_color_default=\u00bbon\u00bb parallax_default=\u00bboff\u00bb parallax_method_default=\u00bbon\u00bb bar_background_color_default=\u00bb#e88b00″ use_percentages=\u00bbon\u00bb allow_player_pause_default=\u00bboff\u00bb]Dificultad[\/et_pb_counter][et_pb_counter percent=\u00bb80″ _builder_version=\u00bb4.4.0″ percent_text_color=\u00bb#e88b00″ background_enable_color_default=\u00bbon\u00bb parallax_default=\u00bboff\u00bb parallax_method_default=\u00bbon\u00bb bar_background_color_default=\u00bb#e88b00″ use_percentages=\u00bbon\u00bb allow_player_pause_default=\u00bboff\u00bb]Nivel alcanzado[\/et_pb_counter][\/et_pb_counters][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ _builder_version=\u00bb4.4.0″ background_color=\u00bb#eeeeee\u00bb min_height=\u00bb194px\u00bb custom_padding=\u00bb17px||19px|||\u00bb][et_pb_row column_structure=\u00bb1_2,1_2″ _builder_version=\u00bb4.4.0″][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.4.0″][et_pb_blurb title=\u00bbDirigido a\u00bb image=\u00bbhttp:\/\/itformacion.ivanosuna.com\/wp-content\/uploads\/2020\/09\/curso-dirigido-a-300×268.png\u00bb icon_placement=\u00bbleft\u00bb _builder_version=\u00bb4.4.0″ child_filter_saturate=\u00bb0%\u00bb child_filter_brightness=\u00bb200%\u00bb]<\/p>\n

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[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.4.0″][et_pb_blurb title=\u00bbConocimientos requeridos\u00bb image=\u00bbhttp:\/\/itformacion.ivanosuna.com\/wp-content\/uploads\/2020\/09\/curso-skils.png\u00bb icon_placement=\u00bbleft\u00bb _builder_version=\u00bb4.4.0″ custom_margin=\u00bb||-120px|||\u00bb child_filter_saturate=\u00bb0%\u00bb child_filter_brightness=\u00bb200%\u00bb]<\/p>\n

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[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ _builder_version=\u00bb4.4.0″ custom_margin=\u00bb1px|||||\u00bb][et_pb_row _builder_version=\u00bb4.4.0″][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.4.0″]
\n[et_pb_text content_tablet=\u00bb\u00bb]<\/p>\n

Temario<\/h2>\n

\u00f3mo compran hoy nuestros clientes
\nQu\u00e9 es y por qu\u00e9 Social Selling B2B
\nLa clave y el reto: generar confianza
\nLa actitud Social: crear red de contactos
\nActividades del vendedor en LinkedIn: perfil, grupos, debates, actualizaciones, recomendaciones, generaci\u00f3n de contenidos
\nEl perfil de LinkedIn del vendedor: enfoque, fotos, fondo y formas
\nParticipar en grupos: qu\u00e9 grupos, qu\u00e9 participaci\u00f3n
\nCompartir contenidos que aporten valor a clientes y prospectos
\nEl efecto de las recomendaciones
\nC\u00f3mo encontrar en LinkedIn: secretos y recursos de b\u00fasqueda
\nProceso de captaci\u00f3n de un nuevo cliente utilizando LinkedIn en entornos B2B
\nC\u00f3mo conectar: t\u00e9cnicas de redacci\u00f3n de mensajes
\nConseguir primeras visitas de venta
\nLa fidelizaci\u00f3n del potencial cliente
\nDiferencias entre LinkedIn.com y LinkedIn Sales Navigator
\nH\u00e1bitos de trabajo diario en LinkedIn del comercial efectivo
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10 h horas<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"2880","footnotes":""},"categories":[9,11,68],"tags":[],"class_list":["post-3520","post","type-post","status-publish","format-standard","hentry","category-cursos","category-cursos-de-it","category-sociales"],"acf":[],"_links":{"self":[{"href":"https:\/\/grupoloyal.net\/wp-json\/wp\/v2\/posts\/3520","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/grupoloyal.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/grupoloyal.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/grupoloyal.net\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/grupoloyal.net\/wp-json\/wp\/v2\/comments?post=3520"}],"version-history":[{"count":0,"href":"https:\/\/grupoloyal.net\/wp-json\/wp\/v2\/posts\/3520\/revisions"}],"wp:attachment":[{"href":"https:\/\/grupoloyal.net\/wp-json\/wp\/v2\/media?parent=3520"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/grupoloyal.net\/wp-json\/wp\/v2\/categories?post=3520"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/grupoloyal.net\/wp-json\/wp\/v2\/tags?post=3520"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}